Jessy Poirier
Hello
Jessy Poirier
Columnist
Ville
Pemberton
About Me
Originally from Murdochville Gaspésie, Jessy Poirier grew up in a winter wonderland where
snowmobiling was more than just a hobby—it was a family passion. She quickly left groomed
trails behind to specialize in technical backcountry mountain riding. Now based in Pemberton,
British Columbia, she explores some of the West Coast’s most extreme zones on both sled and
dirt bike.
In summer, you’ll find her tackling brutal terrain on her Hard enduro bike, a GasGas 300 two-
stroke—climbing rocks, crossing valleys full of roots, and near-vertical lines in real and raw
wilderness. In winter, she throws her Lynx Shredder Turbo around into deep alpine terrain.
A sponsored athlete, content creator, and entrepreneur, Jessy has carved out a space in a still
male-dominated industry. As a contributor to motoneiges.ca and magazinemoto.com, she brings

a raw, real, and experience-driven perspective to every story—rooted in survival instinct,
confidence, and pure passion.